About us

Meet Richard Choi, an industry designer and a dedicated father of three. When his family was expecting their third child, Richard began looking into child safety transportation products. He was disappointed to find that while the family sector had seen great innovation in the past decade, the public transport sector had seen very little. During a trip to the UK, he was shocked to see outdated child safety features on public transport. This experience inspired him to innovate and ensure that children are fully protected in public transport environments.